SJA Awards 2025!

World Kiswahili Day London by MTM

World Kiswahili Day, an initiative proudly spearheaded by MTM, is a remarkable celebration of the Swahili language and culture.

Since its inception in 2022, our observance has grown into a globally recognised event, held in iconic venues such as the House of Lords, Westminster, and the Marriott Hotel Grosvenor Square in London. These events bring together a rich tapestry of Swahili traditions, showcasing fashion, music, cuisine, and more, while fostering a sense of unity among Swahili-speaking communities worldwide.

The Mission Behind the Sema Jambo Awards

Our mission is simple yet profound: to celebrate and honour the game-changers within Swahili-speaking communities globally. The Sema Jambo Awards (SJA) are dedicated to recognising individuals and organisations that have made significant contributions to the advancement and empowerment of these communities. These awards are a tribute to those who inspire positive change, embodying the true essence of “Sema Jambo” — speaking up, making a difference, and shaping a brighter future.

Celebrating Excellence Across Diverse Fields

The SJA Awards spotlight remarkable achievements in:

• Cultural Preservation: Honouring those who work tirelessly to protect and promote Swahili traditions, language, and arts.
• Innovation and Technology: Highlighting trailblazers creating solutions that address pressing challenges and improve lives.
• Activism and Advocacy: Recognising individuals fighting for justice, equality, and sustainability within their communities.
• Entrepreneurship and Business: Celebrating pioneers whose ventures uplift and empower Swahili-speaking populations.

Looking Ahead to 2025

As we gear up for the 2025 celebration in July, we invite you to join us in honouring the achievements of these inspiring leaders and organisations. Together, let’s continue to uplift Swahili-speaking communities, ensuring their voices resonate on a global stage.

Get Involved

• Vote For  Change maker: The Sema Jambo Award Finalists are awaiting your votes. 
• Attend the Celebration: Experience the vibrancy of Swahili culture and the power of community at our July 5 at the London Marriott Hotel Grosvenor Square  
• Partner with Us: Collaborate with MTM to make a lasting impact through this extraordinary initiative.

For more information, visit our PARTNERSHIP page on this website or contact our team, +447852100879

Let’s celebrate the spirit of Swahili together!